Content Writer and Social Media Specialist
IT Labs, United Kingdom
Job Description
Job Summary
As our Content Writer and Social Media Specialist, you will play a crucial role in our marketing team, collaborating closely with the Sales, People amp; Talent department on a diverse range of projects and initiatives. Your primary responsibilities will include content development, writing, and social media management.
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Requirements
· Ensure timely delivery of writing projects while adhering to content requirements, style guides, and project specifications.
· Conduct thorough research and interviews to gather insights for content.
· Identify content gaps and propose fresh, engaging topics to explore and engage audience.
· Edit and proofread content to maintain a consistent voice, impeccable grammar, and a polished style.
· Translate ideas into easily understandable content for diverse audiences.
· Collaborate closely with internal stakeholders to maintain messaging consistency and align with branding guidelines.
· Create captivating content that drives engagement, including suggestions for visually appealing photography.
· Craft compelling content for various purposes and platforms (Webpage, Facebook, Instagram, LinkedIn, X), including internal communications, social media, blogs, video scripts, infographics, and more.
· Contribute to the development of IT Labs' communications calendar and strategy, covering various channels like social media, intranet, web, and print.
· Follow content calendars and provide input for effective campaign strategies.
· Manage and curate social media content while actively engaging with our followers.
· Monitor user engagement and provide recommendations for content optimization.
· Stay updated with the latest social media best practices and emerging technologies.
· Take ownership to promote internal events through content on social media and website.
Requirements
· Demonstrated 4+ years of experience in writing and social media marketing in the tech industry or IT outsourcing company.
· Exceptional writing, editing, presentation, and communication skills.
· Strong understanding of B2B, online marketing and major marketing channels.
· Proficiency in social networking and familiarity with social analytics tools.
· Native English Proficiency.
· Adequate knowledge of web content management systems (CMS), Google Analytics, Meta Business suite, LinkedIn Ads Manager
· Takig active participation in promotion of events.
· Working with AI tools on drafting ideas and preparing content is a plus
· Positive and go-to attitude, customer-centric approach and organizational abilities.
· Consistent ability to meet deadlines.
· Ability to work independently and as part of a team.
· Be ready to constantly learn and improve yourself.
· Bachelor's degree or equivalent education in Communications, Marketing, or a related field.
Benefits
Our values
We are a company that seeks the best for both our employees and clients, reaching beyond expectations in turning dreams into reality. Our way of working is rooted in our core values (Integrity, Excellence, Proactivity, Innovation, and People), with an expectation that our future colleagues will make these their second nature in their everyday work and life. We don’t ask for perfection, but we do appreciate people motivated to better themselves in every conceivable aspect.
About IT Labs
Founded in 2005, IT Labs is an international software tech company, specializing in purpose and process-driven teams for high-performance, innovation, transformation, and efficiency. Our HQ is in Palm Beach Gardens, Florida, and we have teams and offices around the world - the UK, the Netherlands, Belarus, Serbia, and North Macedonia. We are constantly growing, and we would love for you to become part of our team!