Marketing Lead (Amplification)
PortSwigger, United Kingdom

An exciting opportunity to join PortSwigger - a high-growth, product-led tech business - to fuel our growth by helping us to reach new customers.

We make Burp Suite, the world's most widely used software for web security testing. Our cutting-edge software is used by over 75,000 customers in 163 countries to help them secure their websites. Our educational and research output is used by millions of people globally to learn about web security.

• You don’t follow the herd. You think outside the box and get a kick out of tackling difficult challenges; always driven by data.
• You’re technically minded. You’re good at teaching people about tech and you’re basically an on-call IT support for friends and family.

• You’re a team player. You get stuck in and view achievements through the lens of collective success rather than as individual accomplishments.

• You are organized and detail-oriented. You might love planning a weekend away with friends or ticking things off your to-do list.
• You're eager to learn and grow and enjoy new challenges. You proactively seek feedback and can quickly adapt to new ways of working.

As PortSwigger enters a period of accelerated growth, we are seeking a Marketing Lead to play a key role in driving our marketing awareness, entering new markets, and solidifying our presence in existing ones.

You will engage with a variety of activities in some of the key areas below:

• Defining and executing go-to-market campaigns for new products and features, from inception, to campaign management, to achieving desired outcomes.
• Engaging with customers to deepen our understanding of their goals and how our products can support them.
• Using data to inform decision-making and test routes to market, including marketing metrics and campaign performance analysis.
• Conducting market and competitor research to inform our strategies.

Requirements

• Broad go-to-market experience with a portfolio of varied styles, channels and campaigns.
• Proven ability to understand complex technical products clearly and form compelling messaging that uniquely positions us in the market.
• Ability to assess and gain insight from marketing outcomes to test and inform the most effective routes to market.

• Experience in bridging multiple departments and facilitating cross-team collaboration to deliver successful outcomes.
• Proven experience with data, using your own analysis to make great decisions.
• A track record of successfully bringing products and features to market, creating demand generation.
• Familiarity with agile planning methodologies.

• Prior experience in a B2B SaaS company with broad marketing responsibilities working in a small team and wearing many hats.
• Experience with Salesforce/Pardot or equivalent CRM to track and manage MQLs.
• Experience using LinkedIn or Google Ads to create and track paid B2B advertising.
• Experience in launching new products in tech / cyber sectors.

Benefits

We firmly believe in paying people what they're worth, not just what we can get away with or what they could earn elsewhere. We pay excellent salaries above the normal market level which is always determined based on individual skills and contribution. 95% of our people report themselves as mostly or completely satisfied with their salaries and benefits. In addition to a generous base salary, we offer share options and a comprehensive benefits package.

More information can be found here: https://portswigger.net/careers/reward

Job Rewards and Benefits