CRM Assistant
boohoo group, United Kingdom
Job Description
The role
We’re boohooMAN. Our philosophy is pretty simple; Innovate. Create. Repeat.
Born in 2013 from boohoo.com, with a vision to become the number one destination in men’s fashion, boohooMAN is growing fast and expanding internationally.
Our goal is to give our customers top quality, fashion-forward clothing at a price that doesn’t break the bank. We believe that fashion should be fast, affordable and trend-driven.
If you want to be a part of an exciting team, then boohooMAN is where you want to be. We focus on understanding our customers to communicate accordingly through Email, SMS and Push Notifications. The customer journey should be enjoyable, frictionless and strongly represent the boohooMAN brand.
Come and join us.
Your team
We are boohooMAN. Our menswear collections and ground-breaking campaigns have taken the market by storm. We want to be the world’s number one streetwear brand, and our affordable and accessible looks have allowed us to push boundaries and bring the latest styles to life.
What you'll be doing
We are seeking a talented, driven CRM Assistant to join the team based in our Manchester office in Ancoats. Reporting into the Senior CRM Executive, your responsibilities will include, supporting and executing the customer Email, SMS and Push Notification plan, ensuring it always meets customer and commercial needs.
- Support the CRM team with the delivery of all email, SMS and Push Notification campaigns for boohoo menswear and boohooMAN; from brief to build, to testing and improving campaigns.
- Be responsible for the timely production and communication of email campaign briefs, including copy, product selection and creative requirements.
- Liaise with Marketing, Trade and Studio teams to ensure the CRM calendar is aligned with brand messaging and capsule drops.
- You will be responsible for collating weekly and monthly reports, assisting the CRM Senior Executive with decision making for future strategy.
- Support data acquisition campaigns across all boohooMAN territories on both sites and apps.
- Creating innovative and engaging content; driving customer acquisition, retention and reactivation. Pushing boundaries and exceeding KPIs and objectives.
- Adaptation of campaign plans to suit international markets and grow customer lifetime value.
- Conduct ad-hoc research on competitors and send this information to the Senior CRM Executive.
- Demonstrate an awareness of all international markets and adapt activity to maximize sales.
Working with us
To succeed here, you have to love working at pace. It’s relentless, but we love it. Change is a certainty you need to adapt and be agile. We want you to challenge the status quo, innovate and be open to trying new things. We’re always pushing boundaries. We empower our people, giving them freedom and autonomy to learn and grow in their roles. We’re passionate, agile, creative and one team.
More about you
- Has some experience in Digital Marketing
- Strong communicator
- Team player with a can-do attitude
- Fantastic attention to detail
- Dynamic and adaptable
- Computer literate and able to troubleshoot issues.
- Basic understanding of excel.
- HTML knowledge is desirable.
- Good level of creativity and an eye for digital marketing
- Numerate and commercially aware
- Experience using email marketing and campaign management tools desirable
- Highly organised and process driven
- Demonstrable customer-centric thinking
We’ve set our sights on dominating the global e-commerce fashion market, and because we’re 13 brands (and counting), there are plenty of opportunities to grow your career. Our mission is to create a workplace where everyone is respected, their individual differences are valued, and they can be themselves at work without exception.
- You’ll get the opportunity to take part in our various share schemes
- Core hours enable you to flex your working times around your needs on an ad hoc basis
- Benefits that support your health and wellbeing
- There’s up to 40% discount off our all of our brands
- Our social calendar? Next level
- With HQs in Manchester and London and offices across the globe (some are dog friendly!), we offer a buzzing atmosphere and the boohoo family culture wherever you work
https://careers.boohoogroup.com/
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