Sponsorship Sales Executive EMEA
PEI Media, United Kingdom
Job Description
PEI Media (www.thisispei.com) is the leading independent financial media group dedicated to covering alternative asset classes with a portfolio of publications, global conferences, and a network of specialist websites, dedicated to emerging investment markets.
Operating since 2001, PEI has grown from 5 people, based in a small London office at the time of its first MBO in 2001, to now employing more than 250 people, located in offices in London, New York, Maryland, and Hong Kong.
The successful candidate will drive new sponsorship sales across a range of PEI events. From the outset they will take over the relationships with existing sponsors and develop their own account base via a mixture of face to face, video conference/ presentation and telephone sales.
Under the guidance of the Business Development Director the candidate will formulate the business strategy and tactics to drive high value sales from new and existing clients and create value rich sponsorship packages and proposals to deliver sustainable top and bottom line growth.
Requirements
- Consistently exceed sales targets
- Manage the entire business development process (prospect, qualify, proposal, negotiate and close) for your events and work effectively with other functions within PEI to overachieve sales targets
- Maintain personal responsibility and maximise revenue for a defined portfolio
- Grow and manage a pipeline for established events portfolio
- Perform to a level of set sales KPIs (yield, client volumes, conversion rates, output etc) to drive top-line growth.
- Combine telephone, video conference/ presentation and face to face sales to grow corporate accounts
- Ability to work to a short sales cycle
- Travel internationally representing PEI and growing our global account base
- Keep abreast of industry news and constantly source new leads
- Have the ability and market knowledge to engage C-level decision makers
- Actively grow market knowledge through immersion in company products and seeking out knowledge and insight from colleagues and customers.
Essential Experience -
- At least 3 years’ experience selling sponsorship packages to (finance-focused) B2B conferences OR direct experience within the alternative assets /finance industry
- Direct experience of selling big ticket sponsorship items (10k+)
- Experience of working as key part of a wider team focused on delivering events
- Budget planning ability understands importance of yield preservation, re-ups, pipeline growth, proven ability to deliver ambitious targets (across whole portfolios)
Essential Knowledge / Skills -
- Ability to research potential sponsor targets in existing and new market areas
- Able to write well across a variety of channels (sponsorship proposals; email correspondence; post event report analysis)
- Experience of communicating with time-pressured, senior level individuals (internal and external) on a regular and professional basis
- Strong organisational and time management skills takes a systematic and thorough approach to planning to ensure key deadlines across multiple projects are met
- Has a clinical eye for precision and detail and refuses to compromise on quality of work output
- Strong team-working skills both within conferences team and across event project teams (sales, marketing, logistics)
Benefits
Competitive