Culture Trip is the trusted shortcut to booking travel that’s good, and makes you feel good. In one single platform, our customers can discover and book spot-on stays and experiences, hand-picked by a global community of travel experts and local insiders.In 2011, Culture Trip was created to inspire people to go beyond their cultural boundaries and experience what makes a place, its people and its culture special, unique and meaningful. Fast-forward to 2021, and Culture Trip has become the essential travel companion, having evolved into a global travel e-commerce brand with content at its heart. This is a unique proposition in a market dominated by the more utilitarian online travel agencies (OTAs), user-generated content (UGC) and price-comparison sites.
Culture Trip is different, because, for a decade now, its global community of travel experts and local insiders have hand-picked the world’s best bits to share travel stories and unbiased recommendations, together with curated collections of places to stay, hotels, things to do and experiences that can be booked online. Culture Trip inspires people and enables them to turn this inspiration into reality, all in one place.
We are a diverse team comprising travel experts, engineers, creators, data scientists, marketeers, media specialists and more, across offices in London, NYC, and Tel Aviv. In addition, we work with a global network of hundreds of freelance content creators who share their insider knowledge and insights on the places they know well.
Every month, Culture Trip attracts millions of visitors to its site; app downloads have leapt to almost 3 million; social followers have increased to more than 8 million, and our videos have been viewed more than 2 billion times. Since 2019, we have won more than 30 awards for our inspirational content, and our work for brand partners and commercial clients.
Founded in 2011 and after four years evolving the concept, Culture Trip secured seed funding of $2 million in 2015, Series A funding of $20 million in 2016, a funding injection of $80 million in 2018 and, in August 2020, we secured additional funding to drive further growth.
We are looking for a communications and PR generalist who is passionate about delivering creative, stand-out communications supporting the business and brand strategy. In this role, you will be working on a variety of initiatives across consumer, corporate, trade and internal communications. Reporting to the Chief Communications Officer, based in London, the Communications amp; PR Manager will focus on driving brand awareness and understanding using a wide spectrum of communication tactics and channels, and will also focus on ensuring employees around the world engage with the company strategy. This position is open at an exciting time for the business as we continue to evolve as a travel ecommerce brand with content at its core.
A self-starter with 6+ years experience in communications and PR, the candidate will have a track-record of successfully delivering communications for a consumer brand and creating high visibility in relevant media; most likely, you will have previously worked in travel (knowledge of media and the tech industry is desirable).Responsibilities- Help develop and deliver imaginative, cut-through PR strategies and initiatives, driving positive press coverage that puts our brand top of mind amongst our target audiences
- Ensure a consistent drumbeat of high-impact, consumer, trade and corporate PR activity across a variety of publications, supporting the overall business objectives
- Identify strong and relevant PR hooks and initiatives, write press releases and pitch to media to drive press coverage
- Identify, pitch and manage interview and speaking opportunities, including briefing and content creation
- Ensure message consistency across all communication materials and channels
- Manage and handle media enquiries as well as incidents and crisis
- Establish and maintain strong relationships with relevant media and lead a highly-efficient inhouse press office
- Responsible for measuring, monitoring and reporting press coverage and results
- Working closely with our Social Media team on influencer initiatives
- Manage internal communications, working closely with the People Team and Leadership Team, to ensure employees around the world engage with the company strategy and goals (incl. managing a calendar of internal communications activity, organising regular all staff meetings, drafting internal communication materials etc.)
- Help build and protect our employer brand, including managing our corporate LinkedIn presence
Desired Skills Experience- The successful candidate will have 6+ years of experience in a communications and PR role, ideally in the travel industry
- Highly motivated with a passion for c