Location: Scotland, work from home, or Twinkl HQ, Sheffield, UK
Contract: Permanent, 37.5 hours per week
Salary: 24,000 - 30,000 per annum
Hours: 37.5 hours per week
Do you have experience in an Early Learning and Childhood setting in Scotland and a vision for supporting teaching and learning across the country? We’re looking for an ambitious and proactive person to join the entrepreneurial teams which comprise Twinkl’s core customer segments. You will be responsible for supporting the ongoing development and growth of our Scotland Early Learning and Childhood community.
You'll start as a solo marketeer, connecting with customers directly via a variety of different communication channels, with the aim to develop Twinkl Scotland’s ELC products and resources. You'll be moving into this position as a team of one with the support of many, so you’ll need to take a rapid iterative approach, employing different marketing and business development techniques to get the message out to customers. You'll be the person responsible for defining, building and managing the right team to support user growth within the Scotland ELC segment. You will have a sound understanding of what Scottish ELC practitioners need while being commercially minded and comfortable in making decisions on where to pursue opportunities. You will be responsible for reporting monthly and quarterly in line with business expectations.
This is a very varied role that involves both proactive strategic planning and reactive work as you pivot and respond to the demands of your growing market.
A typical week could involve any of the following:
- Showing tenacity and drive, and going above and beyond to reach new customers and build your segment.
- Sales and marketing spreading the word to new customers, whom we can help and support. Managing our social media activity and making sure the right messages reach our customers at the right time.
- Digital optimisation looking at the overall user experience of the Scotland ELC area of the Twinkl site and working with our web and design teams to continuously improve this.
- Business management and strategy putting plans in place to help achieve our ambitious growth targets. Working with other segment and country managers to understand what’s working and how we can improve.
Requirements
To succeed in the role, you will have a combination of the following:
- Thorough knowledge of Early Learning and Childhood in Scotland and the needs of our customers.
- Minimum of 5 years experience within an ELC setting in Scotland.
- BA Childhood Studies or equivalent.
- A strong entrepreneurial mindset and a propensity for action.
- Sound decision-making skills and diligent in seizing new opportunities.
- Understands what good prioritisation is, and values output and results.
- Commercially astute and a strategic thinker who is comfortable taking calculated risks and being accountable for successes and failures.
- Ability to communicate a shared vision and motivate individuals and a team.
- Methodical, highly organised, accurate and execution focused
- Experience marketing a product within the education sector
You'll work with:
- Michele McGarvey - Country Manager for Scotland will be your line manager and mentor.
- Jay Wynn - New Segments Manager and England Parents Segment Manager.
- Val Clarke - England Segment Manager for Early Years will also give you their experience, having driven this segment forward in England.
- Jon Seaton (CEO) - Twinkl's co-founder and CEO will be your co-hustler and help you grow through his experience - as well as helping to break down barriers.
If you require a reasonable adjustment to the application/selection process to enable you to demonstrate your ability to perform the job requirements please include this at the foot of your covering letter. This will help us to understand any modifications we may need to make to support you throughout our selection process.
Benefits
In return for everything you can bring, we can offer you an exciting role in a fast-growing and dynamic business, with plenty of career opportunities.
Here’s a couple of the things that make Twinkl a great place to be:
- A friendly, welcoming and supportive culture. We believe work should be fun and always put people before process.
- Flexible working with opportunities to work from home.
- Diversity, inclusion and belonging - our Employee Network Program includes working groups for LGBTQ+, People of Colour, Disabilities (visible and invisible), Women in Tech and Working Parents.
- Continuous Professional Development (CPD) - Our ever-evolving program includes: Monthly progression reviews, Twinkl’s Management Scheme, commercial awareness training, le