About THG:
THG is a digital-first brand owner and retailer operating globally in the beauty and wellness markets.
THG listed on the London Stock Exchange in September 2020, valuing the company at 5.4bn (market cap). THG’s listing was the largest-ever technology IPO in the UK and the largest UK IPO since 2015.
THG Acquired our first beauty site - LookFantastic in 2007 and since then we’ve been on a journey to revolutionize beauty across the world and 2020 was no exception. Sales reflecting a 5 year CAGR of +59% lead digital strategy in beauty, with a platform generating $1.2 billion of revenue (in 2020) across our leading websites, owned brands and subscription boxes.
Our culture is fast-paced and ambitious we like to move twice as fast others believe to be possible. This belief is a fundamental part of the DNA that has supported our incredible growth. Our people are our strength and we have over 4,000 diverse, smart thinkers across the globe who are encouraged to think creatively and empowered to turn their ideas into actions.
To support our ambitious growth, we are looking for commercially astute, ambitious individuals that can bring fresh and innovative thinking to THG and play a part in driving the Group forward on its truly exciting journey.
About the Division:
Lookfantastic is Europe’s No1 Online Destination for Premium Beauty. Our mission is to empower people globally to look and feel fantastic every day. To enable us to do this we have offices across the UK, Europe, America and Australia filled with passionate beauty fanatics who are committed to delivering rapid growth in this exciting industry. We work with over 800 of the world’s greatest beauty brands such as MAC, Kerastase, GHD, Tom Ford and YSL to bring our customers the widest offering of beauty products from around the globe. Passion, innovation and commitment are key characteristics in this ever expanding team as we strive to become the Worlds No1 Online.
About the Role:
Working with the Head of Ecommerce you will lead the planning, build and execution of the Sweden online beauty trading strategy. The Ecommerce Trading Manager plays a key role in our success - responsible for the delivery of the Pamp;L performance for Sweden and driving the locale growth strategy.
Key responsibilities will include:
- Ensuring all key trading moments are well planned and executed with a 360-market activation plan, clearly phased targets by day and collaboratively built with the buying, merchandising and marketing functions
- Working with the global trading and buying teams to drive improvements to conversion and other basket metrics
- Developing ways in which we can maximise both sales and profitability considering all elements of the Pamp;L
- Driving continuous improvements of the onsite customer journey by working alongside other departments including but not limited to merchandising, creative, buying and supply chain
- Working closely with the marketing team on innovative ways to drive incremental revenue and support them to optimise marketing activity and spend by country.
- Continually working on strategies to improve our new customer acquisition levels, while also improving the CLTV of these new customers
- Staying close to competitor movements from a strategic perspective to ensure we’re always delivering a best in market experience across all areas.
- Keeping up to date with industry/market trends and delivering measurable actions in line with these trends to ensure we are capitalising on all opportunities.
Reporting
- Oversee daily reporting on territory performance including a top line overview, KPI analysis, marketing channel level detail, brand level detail and key actions to drive performance
- Identification of risks and ops to budget by analysing daily, weekly and monthly performance
- Using analytics and our in-house reporting platform to gain a strong understanding of the customer journey to optimise sales, measure performance amp; define strategy
- Active collaboration with the data team to drive process improvements and identify new reporting that can drive growth.
Requirements
- 3 years+ in a similar ecommerce trading or online merchandising role, with proven experience of delivering performance improvements
- Native level Swedish
- Proficient understanding of key e-commerce metrics
- Ability to prioritise, structure work amp; effectively manage time
- Strong organisational skills
- Works well under pressure
- Enjoys analysing data and convert this into actionable ideas
- Excellent communicator able to give clarity and set direction
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