Senior Data Analyst
ZeroLight, United Kingdom
Job Description
ZeroLight is seeking an experienced Data Analyst to provide advanced insight and analysis on the performance of our products. The successful candidate will create and establish a sophisticated platform of data that will extract customer insight and support product development. Working directly within the Product team and closely with the Customer Success and Development teams, the position will focus mainly on our SpotLight amp; Cloud platforms, developing advanced insights on use of our products, to steer product development and implementation.
The Snr Data Analyst will take charge of our data use, taking large and unstructured data sources to create meaningful data stories that can drive product insight and development. They will also lead on our analytics strategy, steering decision making around statistical software implementation, analytics tracking, and KPI management.
The role will operate at the forefront of our cutting-edge products and report directly to our Chief Marketing Officer, developing a deep understanding of product performance and customer behaviour and using this insight to drive customer retention and acquisition strategies. We are looking for someone who loves data storytelling and can combine this with excellent communication skills to spearhead the evolution of our product portfolio.
Responsibilities
- Act as the lead point of contact for all KPI amp; Data Management
- Oversee reporting of weekly/monthly KPI tracking
- Conduct in-depth case studies on product usage and performance
- Design and implement strategies for data tracking and reporting
- Develop scripts to transform unstructured data sources into analysable datasets
- Work with Cloud team amp; create reports on overall usage
- User usage focus, recommendations, insights amp; analytics
- Work to define analytics dashboard functionalities
Requirements
- Experienced data professional with at least 3 years working in a senior product or data analyst role, preferably in a digital business
- Advanced skills in data visualization software including Excel and Tableau
- Skills in data analytics software (e.g. R, Python or SPSS) and processes (e.g. regression analysis, t-tests)
- Experience with big data and unstructured datasets
- Experience with complex data management amp; crunching.
- Demonstrable skills in reporting amp; KPI management
- Data led decision making capabilities
- Commercial, product amp; marketing knowledge
- Strong ability to communicate findings in a concise and engaging manner
- User focussed
- Proactive amp; curious, actively looking to improve processes amp; question assumptions
- Knowledge of tech-industry and principles of UX or human-computer interaction (HCI)
Desired skills
- Knowledge of machine learning and modelling
- Familiarity with AWS CloudWatch etc