MORI is a digitally native, direct-to-consumer baby and toddler clothing brand established and headquartered in London. We exist to inspire parents to raise kinder generations so together we can give babies a softer amp; stronger start. Key to our growth is the strength in our brand, standing by our values and connecting deeply with our customers. We are a hard-working and close-knit team dedicated to creating quality products and a brand loved by parents, globally. Awarded The Best Brand by Baby Awards 2020, our products continuously receive industry and celebrity endorsements.
The Role
We are looking for an experienced Senior Graphic Designer /Creative Design Manager who can help bring MORI’s creative output amp; branding to the next level. You will be responsible for translating our brand positioning and marketing objectives into clear creative strategies across our online amp; offline channels. Your design portfolio showcases your passion for design and your ability to develop creative concepts across channels. You are a passionate and confident team player and leader who wants to lead creatively and strategically across all creative touch points of the business. You have a hands-on approach, with meticulous attention to details, able to deliver on-brand and original creative ideas.
Key responsibilities
- Be the brand guardian for everything creative - develop, promote and protect MORI brand guidelines and tone of voice, ensuring they are upheld across all creative executions.
- Provide leadership, direction and support to our in-house Creative team.
- Translate brand and growth marketing objectives into clear creative strategies.
- Lead, develop and execute on creative briefs (both big amp; small) including campaigns, digital assets, packaging and retail events.
- Ensure creative excellence and consistency throughout new and existing brand touchpoints, guidelines or experiences to create a cohesive customer experience, increase engagement and achieve brand KPIs.
- Manage the pipeline and budgets of creative briefs, ensuring all stakeholders are kept informed as briefs progress.
- Build and maintain collaborative working relationships with key stakeholders to ensure efficient delivery of the creative plan.
- Develop and test new creative concepts to ensure best practice evolves for channels (such as Paid Social amp; Email) whilst also meeting commercial requirements.
- Undertaking competitor research, staying informed of current trends across retail, brand and digital and sharing updates with key stakeholders.
- Support and manage the in-house Shoot producer in the planning and execution of our photoshoot, coordinate with external partners (Art Director, Photographer, Stylist) to successfully deliver on-brand product and model photography.
- Work closely with the Brand and Retail teams to ensure all retail material is consistent and in line with the rest of the digital channels (including windows, POS, labels).
- Work closely with the Wholesale team to ensure the delivery of all supporting creative material for internal and external platforms: lookbooks, material for trade fair shows, third party ecommerce.
- Provide guidance and direction on the development of new apparel and toys collections.
Please submit a portfolio along with your application.
Requirements
What we are looking for in you:
- A senior graphic designer with 5-6 years in-house experience, translating a brand across multiple channels and touchpoints, from digital assets through to packaging amp; print design.
- Experience managing and leading a creative team in a small company.
- Excellent attention to detail and understanding of the relationship between brand strategy and design.
- Excellent knowledge of the Adobe Creative suite: Photoshop, InDesign, Illustrator, After Effects, XD (or Figma).
- Experience managing a pipeline of creative briefs and ensuring stakeholders are kept informed as briefs progress.
- Ability to stay focused under pressure, prioritising and managing multiple projects simultaneously in a fast-paced environment
- Detail oriented, organised, self-starter who enjoys rolling up their sleeves and wearing different hats.
- Excellent communication amp; presentation skills and experience presenting ideas to senior management.
- The ability to take initiative, be proactive and make connections within the company.
- Commercially aware with a demonstrated creative ability
- Experience with a retail / lifestyle / fashion brand would be beneficial in understanding the seasonal needs and cadence of this role
- Relevant university degree in Design or other related field of st