Marketing Copywriter (FTC, Immediate Start)
gohenry, United Kingdom

Marketing Copywriter - (2 months FTC - Immediate start)

We’re looking for a Marketing Copywriter to join our Creative Studios in London on a fixed term basis to help tell amazing stories about the GoHenry brand. You will work on our full suite of marketing commsfrom brand campaigns, social content and paid advertising to web content, landing pages and direct response across our UK and US markets. Working from brief to execution, you’ll be supported by the Lead Marketing Writer to create stand-out ideas and copy for a range of comms. Our company is at an exciting crossroadsthis is an opportunity for a talented and switched-on writer to be part of shaping our brand narrative.

What you’ll do

We’re looking for someone that’s hungry to learn at pace under the guidance of the Lead Marketing Writer. You’ll have a passion for collaboration and storytelling, plus experience crafting optimised copy that delivers action and engagement. You'll work on various projects, some as a solo writer with senior support, and on others, you’ll collaborate closely with a Visual Designer to ideate campaign narratives.

• Work with the Lead Marketing Writer to ensure that copy, concepts, and tactics are on brand, strategically sound, and focused on conversion and/or engagement.
• Work with the Visual Designer on campaign ideas
• Write, edit, and proofread copy for all growth marketing channels (SEO, Website, Landing Pages, Performance Marketing, and CRM) that will drive conversion and behaviour, under the guidance of the Lead Marketing Writer
• Be comfortable writing in multiple styles and for multiple formats, as well as balancing direct response functional messaging with more emotional brand messaging
• Ensure copy is delivered on time and following the brief criteria

What you’ll bring to the team

• You have 3-5 years of B2C experience writing persuasive website copy, ad copy for all channels, and can support content marketing, including email
• You are fluent in both written and spoken English
• You have excellent written and verbal communication skills across a wide range of campaign types and topics
• You have an eye for detail, catching every typo, grammatical error, and inconsistency in tone and voice
• You are very comfortable working cross-functionally and cross-culturally
• You’re collaborative, receptive to constructive criticism, and regularly seek and act on peer and ‘client’ feedback.
• A strong desire to do product-selling, brand-building, and award-winning work
• You’re a self-starter and a quick learner you can easily juggle multiple projects and tasks
• You have keen marketing intuition and an interest in developing campaigns that can work across multiple channels

• You have passion, integrity, and energy!

Bonus experience

• FinTech, EdTech, or experience working in an agency a bonus
• Experience working with Miro, Figma, Asana, and Jira.
• Bachelor’s degree in English, Journalism, Technical Writing or a related field

What we’re offering

• Competitive salary
• goFlex - flexible working that lets you choose how (amp; where) you work best (Office / Home a mix of both)
• 33 days of holiday (including public hols) pro-rated
• Your birthday day off
• Flu Jab
• Westfield Cash Health Plan* (for you and your children)
• Westfield surgery plan after 3 years’ service
• Westfield Rewards (receive discounts at over 600 retailers)
• Mental health platform Open up

About GoHenry

GoHenry is a London and New York-based fintech company that pioneered the youth fintech and financial education category. We are on a mission to make every kid smart with money and to delight our community of 2 million parents, kids, and teens with innovative, market-leading tools to help parents raise financially healthy kids. GoHenry offers a debit card and app for kids and teens and companion apps for the family, with in-app tools for sending money, automating allowance, managing chores, setting savings goals, giving to charity, and in-app financial education lessons where kids can watch videos, take quizzes and earn points amp; badges. This is all designed to help kids and teens build good money habits that will last a lifetime. GoHenry recently expanded into Europe with the acquisition of French FinTech Pixpay.

We’re proud to say...

We help over two million members improve their money skills every single day.

We’re one of Tech Track’s top 50 fastest growing UK companies.

We were nominated for ‘Best Personal Finance App’ at the British Bank Awards 2020.

We were voted 'Best Children's Financial Provider' at the British Bank Awards 2021.

Our kids and parent

Job Rewards and Benefits